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I am a PM at Facebook driving growth for WhatsApp business messaging. We grew Click to WhatsApp ads to >1M monthly advertisers.

Formerly, I was a PM at Yelp where I grew "Request-A-Quote" by 25% leading to >$500M in services revenue, and built the experimentation program. My approach to democratizing experimentation is the subject of a **Harvard Business School case.**

Before Yelp, I was a part of the new products team at Yahoo!. I also co-founded and spearheaded a 16 people non-profit called FindAWay focused on equitable access to education.

Proud Georgia Tech and IIITD alum.

PM Resources

✍🏼 Essays

📔 Reading notes

🎤 Selected talks

My Operating Manual

Email

Linkedin

Twitter (@rohankatyal29)

✍🏻 Essays

🎤 Selected Talks

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P.S. Opinions are my own and don’t reflect the opinions of my employer or any of the companies mentioned

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